Social media

Beyond Kim Kardashian: Making influencer marketing lucrative by being authentic (VB Live)

In a world where consumers are smarter, TV ads are irrelevant, and ad blockers are de rigueur, influencer marketing helps make meaningful connections, building trust, and securing loyalty. Learn how influencers can improve...

How to get a piece of the growing esports pie (VB Live)

How do you monetize esports? The traditional sports broadcast model is tried and true, but new approaches to engaging audiences and driving revenue are gaining traction. To learn how to get the most...

Facebook drops news organizations from its political ad archives

When Facebook decided to archive political ads earlier this year, it took a very broad approach — opting to archive not just ads that promoted a specific candidate for office, but also ads...

Asana raises $50 million at $1.5 billion valuation, expands into Japan and Australia

Asana, the business productivity platform cofounded by Facebook co-creator Dustin Moskovitz, has raised $50 million in a series E round of funding led by Generation Investment Management, a London-based investment firm cofounded by Al...

Restaurant chain offers families free meals if they hand over their phones

Tim Robberts/Getty ImagesWe’ve all seen it. Families sitting in restaurants, each and every member lost in their own smartphone as they wait for their meal to arrive. Hang on, is that you? Many...

Facebook’s local news tool just went live in 400 cities, alerts could be next

A map of the cities that now have access to Today In FacebookAfter testing a local news section called Today In, Facebook is bringing the tool to more than 400 cities and is...

Instagram is rolling out alternative text descriptions for visually impaired users

Instagram announced today that it is adding two new features for visually impaired users of its photo and video-sharing service. The first is “automatic alternative text” that will give audio descriptions of photos that...

Code suggests Facebook is working on a comment keyword mute tool

Facebook could soon allow users to remain blissfully unaware of comments that contain certain keywords or phrases. Reverse engineering guru Jane Manchun Wong recently uncovered a potential Facebook feature that would allow users...

Google Maps makes reviews more useful with hashtag support

Hardly a day seems to go by without Google rolling out yet another feature for its Maps app, some more useful than others. The latest one to land is hashtag support for reviews. That’s...

Luxury resort bans smartphones from poolside so guests can ‘truly relax’

Ayana Resort & SpaWhen you’re on vacation, do you lock your phone in the hotel safe in a bid to forget about the rest of the world and fully engage in your...

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